EVERY 5.5 seconds a Hotpoint is sold in Britain, whether it's a washing machine, a freezer or a dishwasher.
Yet the company which sells more domestic applicances than any other brand in Britain started business in California. And it gets its name from Earl Richardson, who designed an electric iron with a heating element converging at the end or hot-point. The company sussessfully branched out into white goods and in the Sixties there was even a Hotpoint centre in London with demonstrations, lectures and films on how to use the latest gadgets.And kitchen technology is set to become even smarter. Hotpoint believes selforganising chore robots will take over with every pot and pan talking to each other.
New wafer-like materials will morph into the dishes and plates needed for different meals, while molecular cookers will turn us all into Heston Blumenthals.
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